Today I thought that I would break the record time for doing the ‘weekly shop’ as I had a fairly straight forward list of items to grab as I zoomed around my local Sainsbury’s which, of course, I know ‘like the back of my hand’. I was wrong !
Right ! .. First stop, fruit and veg .. No problem .. Now for some fresh pasta .. Oops ! .. It’s not there .. OK ! .. I’ll pick up a pack of bacon .. No! .. There’s cooked chicken where the bacon should be, and all the sausages have gone missing !
Yes ! .. You’ve guessed it ! .. Some management moron has decided to re-arrange half the store and this is confusing and pissing off both customers and staff alike, so Gawd knows how it is affecting the “zombies“.
Now perhaps I am being unfair to the manager, as he was probably only obeying orders from ‘head office’ where some marketing expert prat thinks shifting stuff around the store increases sales, because he’s been on a course where an even bigger prat told him that getting the customers to seek out what they need prompts them to buy other items which they discover during their search.
So some old lady who is looking for her favouite low fat yoghurt will buy the jalapeño dip which now sits on the shelf in it’s place, and the harrassed mum, with screaming brat in tow, will forget about the orange juice and buy a bottle of extra virgin olive oil instead.
I suppose that it is all to do with “impulse buying” or some such theory, but all it does is give me the impulse to push my trolley (cart) …
… around another store !
